On this episode of the Bentonville Beacon podcast, host Brandon Gengelbach sits down with Dr. Claude Pirtle, interim Executive Director of the Heartland Whole Health Institute, to explore the game-changing transformation happening in healthcare right here in Northwest Arkansas. Dr. Pirtle shares the story behind his journey—from his roots in Louisiana and roles at Walmart Health and West Tennessee Healthcare, to leading innovative, data-driven projects in the heart of Bentonville. Together, they dive into the big vision for Heartland Whole Health Institute, its mission to revolutionize how we think about healthcare by shifting from reactive “sick care” models to proactive, preventative whole health approaches, and the Institute’s exciting partnership with Mercy and Cleveland Clinic.

Listeners will get an inside look at the new Heartland Whole Health Institute campus, opening to the public soon, and learn how Northwest Arkansas is poised to become a national leader in whole health principles, medical education, and healthcare delivery innovation. Plus, Dr. Pirtle offers insights into the economic impact of these initiatives, the collaborative spirit that makes Bentonville unique, and even shares his own go-to wellness habits. Whether you’re a healthcare professional, business owner, or simply care about the future of wellness in your community, this conversation will give you fresh perspective and inspiration from the front lines of healthcare transformation.