Today, we’re shining a spotlight on one of Bentonville’s most vibrant and imaginative destinations: the Scott Family Amazeum. Host Brandom Gengelbach sits down with Holland Hayden, Sr. Marketing and Communications Manager at The Amazeum, to uncover how this hands-on museum is so much more than a place for kids. it’s a catalyst for creativity, innovation, and economic development in Northwest Arkansas.

As the community grows by thirty-six people a day, Holland shares how The Amazeum is keeping pace by inspiring the next generation of thinkers, makers, and leaders through dynamic exhibits, outreach programs, and partnerships that foster lifelong learning. You’ll hear stories about their YouthMaker program, the ever-popular Tinkerfest, exciting new expansions, and even some behind-the-scenes fun that makes working at The Amazeum a unique experience.

Whether you’re a Bentonville local, new to the area, or just curious about how destinations like The Amazeum are fueling both imaginations and the economy, this episode is packed with insight, energy, and a few laughs. So join us as we discover why The Amazeum isn’t just shaping young minds, it’s helping to shape the future of Bentonville itself!

*Episode Correction: The Amazeum sees twenty-five thousand kids a year with its Unfield Trip program, with over two hundred kids being served so far with the Unfield Trips!